Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo


The "Effective Storytelling" course teaches how to improve students' presentation skills and develop techniques and ways to speak well in order to communicate better.

Open Knowledge


A.Y.
2023/2024

Learning Objectives

The main objective of the course is to improve presentation skills in students. In particular, the course is aimed at developing techniques and modalities for students to refine the ability to explain themes, concepts and arguments in the best way, through the instrument of oral storytelling.

The topic of communication characterizes the world of training, education, media and, in general, anything related to interpersonal relationships, with the stated goal of making all forms of communication increasingly effective.

But what happens when it comes to the "last mile"? What to do when it is necessary to convey directly, in the physical presence of potential recipients, the content of what you want to communicate?

Through several practical exercises, the course will provide the tools that will enable future speakers to consider themselves "well-equipped" when it comes to choosing the most appropriate delivery style for the content they need to narrate.

The course is developed in 6 meetings/lessons of 2 hours each, during which they will first analyze and then apply, ideas, tools and techniques of oral storytelling.

Each meeting/lesson is structured as a short presentation performance; there will be room for interventions and practical exercises.

The topics (in brief) that the course will explore are:

  • the basic need to communicate
  • the forms of communication
  • the elements of oral communication
  • what is meant by "effective storytelling"
  • why we narrate
  • why the most effective form of communication is storytelling
  • storytelling is a language
  • static quality and dynamic quality
  • when you are on the audience's side (learning by assimilation)
  • techniques to adopt and mistakes to avoid
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Durata del corso

12 hours

Modalità di erogazione

The course is delivered in a blended format (in person and online).

Programmazione e tempestiche di erogazione

This course will be activated starting from the academic year 2024/2025.

Course Outline:

Study of Basic Elements (2 hours):

  1. Narrator
  2. Topic
  3. Audience

Analysis of Tools (2 hours):

  1. Voice and Language
  2. Technical and Technological Aids
  3. Rhythm and Duration

Storytelling Techniques (8 hours):

  1. Conception and Choice of the Theme
  2. Preparation of Narrative Development
  3. Oral Storytelling Rehearsal
Parole chiave

Effective Communication, Oral Storytelling, Narrative Techniques, Thematic Choice, Language, Narrative Structure, Personalization, Practical Experimentation, Expository Skills, Improvisation.

Criteri di assegnazione del Badge

The badge is given to all those students who achieve a valuation of at least 70% during the practical exercises performed during the course.

Competenze acquisite con la partecipazione al corso

The student who participates in the course develops the ability to select and use the most effective and appropriate format of exposition for his or her narrative content, both in professional activities and in everyday social life.

Competenze trasversali - Soft Skills

The student develops the ability to adopt different techniques and modes of exposing themes, concepts and arguments through the medium of oral storytelling. He or she will also be able to specify the motivations for his or her presentation choices, acquiring full mastery of the narrative tool, which is useful and usable in a wide variety of occasions, both work-related and in daily personal activities.

Open Day online e in presenza

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How to apply for Effective storytelling: speaking well to communicate better

Admission
Course with free access
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Information on teaching and research activities

Contacts
DISCUI
  ok@uniurb.it

Administrative contacts

Contacts
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Università degli Studi di Urbino Carlo Bo
Via Aurelio Saffi, 2 – 61029 Urbino PU – IT
Partita IVA 00448830414 – Codice Fiscale 82002850418
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