Università degli Studi di Urbino Carlo Bo / Portale Web di Ateneo





A.Y. Academic Discipline Venue
2025/2026 LM-92 Urbino

Learning Objectives

The master’s degree course in Digital Communication for Culture forms professionals who will be capable of analysing, designing and managing digital communication strategies for the enhancement of cultural heritage, the promotion of events and territory marketing.
Through an interdisciplinary programme consisting of many practical, laboratory-based modules, the course develops theoretical, methodological and practical skills in the field of digital communication innovation and applies these to culture, in national and global contexts.

Download the course presentation

Join our Open Days and enroll starting from May 6, 2025! We look forward to seeing you!

View the slides

The Open Day is the perfect opportunity to explore the University of Urbino and the academic offerings of the School of Scienze della Comunicazione. Don’t miss the chance to meet the professors and tutors of the Comunicazione Digitale per la Cultura program.

Make sure to note the date and time of the Open Day and register!


Date Where does it take place? Book now
19/05/2025 from 17:00 to 18:00
Open day online: scopri il corso. iscriviti al webinar
16/07/2025 from 10:00 to 12:00
Open day in presenza: Aula B1 - Urbino - Polo Volponi (Via Saffi, 15) partecipa
17/09/2025 from 12:00 to 14:00
Open day in presenza: Aula B1 - Urbino - Polo Volponi (Via Saffi, 15) partecipa
Digital Communication for Culture (LM-92)

The course prepares professional figures with advanced specialism in the digital communication of cultural enterprises and institutions, events, tourism and territorial promotion, both in the public and private sectors.

Main professional profiles: digital media specialist in the field of cultural activities, cultural content creator, events communication manager, digital strategist for tourism and territorial promotion, community manager for culture and events, cultural project manager with digital skills, freelance cultural communication professional, digital communication manager for museums, foundations and cultural institutions.

The skills acquired also allow access to further-education opportunities, such as PhD training in the field of Communication Sciences.

The course structure is based on two main directions:

  • the development of knowledge and analytical skills in the fields of culture, events and regional work;
  • advanced digital communication, promotion and storytelling skills.

The teaching model is composed of lectures in connection with practical laboratories and workshops, in connection with working professionals in related fields. A fundamental role is played by practical activities such as compulsory internships, collaborations with local organisations and companies, and active participation in La COLONIA della comunicazione: the in-house communication agency tied to the degree. The course is enriched by international mobility programmes, such as Erasmus+ Study and Erasmus Traineeship, to ensure a global and integrated learning experience.

How to apply for Digital Communication for Culture

Admission
Course with free access
Useful information

Once enrolled, students must meet the curricular requirements and have an adequate personal preparation (VPP), in accordance with the procedures set out in the Course Regulation: to verify this, students are invited to contact the Teaching Commission prior to enrolment.

For detailed information, please consult the Admission Procedures.

Application procedure
You can apply from the 06/05/2025 to the 13/11/2025 . Using the online procedure you can register to fill in the application and pay with PagoPA (Credit Card, PayPal) to complete the payment of the admission fee.
Online registration
Online registration Registration guidelines

Useful documents and materials

Study plan download
Course Regulations download
Annual Form for the Study Program (SUA-CdS) download

Contact the course tutor

Tutoring service
Tutoring is aimed at guiding and assisting students throughout their studies, actively involving them in the learning process, and removing obstacles to successful course attendance. For more information: tutor.comunicazione@uniurb.it
Tutor
Annarita Cecere Book a meeting
Federico Mauri Book a meeting
Giulia Guidi Book a meeting

Information on teaching and research activities

Organization

Manager of the Degree
Prof. Giovanni Boccia Artieri

Office of education support and management - School of Communication Science
Chiara Lelli - Giulia Raimondi

Contact your tutor
Tutors are there to help students find their way around and organize their attendance, in order to turn them into active participants in their formative process, and to remove all the obstacles that prevent them from attending all their courses. For information: tutor.comunicazione@uniurb.it
Contacts
Scuola di Scienze della Comunicazione
 +39 0722 305720   scuola.comunicazione@uniurb.it

Administrative contacts

Help Desk online
Apri un ticket su helpme.uniurb.it
Sportello online
Prenota un appuntamento su www.uniurb.it/presente per informazioni o chiarimenti in videochiamata
Numero unico
La segreteria risponde al +39 0722 303030 il lunedì, mercoledì, venerdì dalle 9.00 alle 13.00 (durante il periodo di immatricolazioni) e il martedì e il giovedì dalle 14.30 alle 16.30.
Periodo di chiusura
Verrifica i periodi di chiusura degli uffici su www.uniurb.it/segreterie
 

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Via Aurelio Saffi, 2 – 61029 Urbino PU – IT
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