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Dipartimento di Economia, Società, Politica (DESP) | Urbino Via Saffi, 42 | 0722 305563 | emanuela.conti@uniurb.it | |
Curriculum | |
Emanuela Conti earned her PhD in 2001 with Prof. A. Gambardella at the University of Urbino Carlo Bo, in partnership with the University of Ancona (now Università Politecnica delle Marche). During her doctoral studies, she also completed an MPhil at the University of Manchester, supervised by Prof. P. Swann. She is currently Associate Professor of Marketing in the Department of Economics, Society, and Politics at the University of Urbino, where she teaches Corporate Communication and Digital Marketing, and Economics and Business Management. She also teaches Sustainability Marketing in the BSc in Industrial Sustainability Engineering, a joint program of Università Politecnica delle Marche and the University of Urbino. Her research primarily focuses on digital marketing and communication in SMEs, sustainability communication, and design-driven innovation.
Conti E., Jevnaker, B.H., Camillo F., Musso F. (2024), “Traditional and environmentally friendly attributes in products of highly design-oriented firms: an exploratory study in the perception of Italian entrepreneurs”, The TQM Journal, Vol. 36 No. 9, pp. 114-135. Doi: 10.1108/TQM-09-2023-0306.
Conti E., Vesci M., Castellani P., Rossato C. (2024), “The role of the museumscape on positive word-of-mouth: examining Italian museums”, The TQM Journal, Vol. 36, No 7, pp. 1823-1844. Doi: 10.1108/TQM-12-2019-0306.
Jevnaker B. H., Conti E., Sorini L. (2024), Exploring eco-design strategies in Italian design-driven firms”, International Journal of Economic Behaviour, Vol. 14 No 1, pp.53-73. Doi:10.14276/2285-0430.4567.
Conti E., Gabbianelli L., Pencarelli T. (2024) “Exploring the Influence of Digital Communication Tools on Reputation and Loyalty: A Study of Agri-food Firms”, Springer Proceedings in Business Economics, in Ciasullo M., Brunetti F. e Martin J. (eds.) Embracing Sustainability Management through Excellence in Services, Springer edition, pp. 75-89. Doi: 10.1007/978-3-031-65115-1_4.
Prodotti della Ricerca di Emanuela Conti.
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